Sunday, June 29, 2008

HOLISTIC SHOPPING!

The average inhabitant of Ganymede and Xanadu walks around in a state of constant low-level sexual arousal. Titillation is everywhere. Suggestive phrases circle through his mind, the jingles and taglines of advertisements, models leer down at him from animated billboards pouting and preening, holograms seem to lightly stimulate his genitals or brush against her nipples, lubricious music ripples against his inner ear. As a result he is forever seeking release, some endlessly deferred orgasm and turns to the sources of arousal for its fulfilment, consuming voraciously....
Gorgeous shop girls and handsome sales clerks in tight fitting t-shirts stalk the aisles smiling at passers-by.....

Overwhelm them with emotion! Fear! Sexual Arousal! Sentimentality! Strike up the orchestra!
Manipulate the heart strings! Make life outside the manipulation device unbearable! Dull. Lifeless! Make them ache with withdrawal symptoms.
Increase the heart rate! Dilate the pupils! Stimulate adrenal glands!
Embed them in fictions! Swooping strings! Beating drums! Excitement! Fear! Anger! Sexual Arousal!

Observe, if you will, the amplification of emotion in film/TV by music. Priceless Attributes build this manipulation and amplification of emotion into the fabric of their cities. To walk the streets and shopping malls is to be caught up in a torrent of spurious emotion against which everyday life seems unbearbly drab, grey and two-dimensional. For the gameplayers this effect is, needless to say, exaggerated tenfold.